As an indie author, I have to be up-to-date on the latest news regarding publishing. Two of the most important pieces of advice boil down to picking a category for your book, and choosing the keywords for said category. This post is in reference to publishing on KDP, however, I'm using the same strategy for other digital platforms as well.
Why do Keywords Matter?
While building a book on the KDP site, you are given the option to pick 7 keywords. But what you may not know is that these keywords coincide with the categories you choose. According to KDP, this enables your book to be listed under certain sub-categories.
Find a category for your book by going to Amazon books and typing in a comp title, a book with a similar fan base as the one yours is targeting.
Since my book is YA Urban Fantasy, I believe that the fans of Hush, Hush, City of Bones, and Twilight would enjoy reading it, so I typed each of these into Amazon and pulled up their book page.
Then I scrolled down each page until I found the categories for the comp title. By viewing this information, you can make a good assumption of what yours should be listed in too.
For my novel, my categories are:
Once I chose my categories, I could figure out which keywords I needed. You can view the ones suggested here, Browsing Categories.
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Writing Tip: When uploading your book to KDP, convert your manuscript to Mobi (by using Calibre) and upload that format.
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